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In this section of 4x4News: July - December 2010

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30 November 2010
The IAM (Institute of Advanced Motorists) has today issued advice on driving on snow and ice, with freezing conditions set to continue for many days to come. Peter Rodger, IAM Chief Examiner said: “Avoid travelling unless completely necessary, and don’t ignore police warnings or advice to not travel on specific routes. Can you work remotely, or change your schedule?” If staying at home in the warm is not an option, the IAM offers the following advice on driving safely through this period:

  • Make sure your windows are clear and that you have all-round visibility before you set off. Also take the time to clear snow off the roof of your car
  • When driving in snow, get your speed right - not too fast that you risk losing control, but not so slow that you risk losing momentum when you need it
  • Start gently from stationary, avoiding high revs. Stay in a higher gear for better control, and if it is slippery, in a manual car move off in a higher gear, rather than just using first
  • If you get yourself into a skid the main thing to remember is to take your foot off the pedals and steer
  • Only use the brake if you cannot steer out of trouble. Double or even triple your normal stopping distance from the vehicle in front so you are not relying on your brakes to be able to stop. It simply may not happen!
  • It’s better to think ahead as you drive to keep moving, even if it is at walking pace
  • Plan your journey around busier roads as they are more likely to have been gritted. Avoid using short cuts on minor roads – they are less likely to be cleared or treated with salt, especially country lanes and housing areas
  • Bends are a particular problem in slippery conditions – slow down before you get to the bend, so that by the time you turn the steering wheel you have already lost enough speed
  • On a downhill slope get your speed low before you start the descent, and do not let it build up – it is much easier to keep it low than to try and slow down once things get slippery
And if the worst does happen:
  • Keep track of where you are. If you do have to call for assistance, you need to be able to tell the breakdown or emergency services your location, so they can find you
  • If you must leave your vehicle to telephone for assistance, find a safe place to stand away from the traffic flow. If you have just lost control the next driver could well do the same in the same place
  • On motorways and dual carriageways it is always better to leave your vehicle and stand a short distance behind and to the safe side of it. Don’t stand in front of it if at all possible. Balancing the risks of a collision and hypothermia is something that depends on your situation
For more advice on driving in the snow visit the IAM’s website at: www.iam.org.uk

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23 November 2010
The IAM (Institute of Advanced Motorists) is offering drivers advice on preparing their cars for winter, as snowfall is forecast around the UK over the next few days. Peter Rodger, IAM Chief Examiner said: “Bad weather can strike quickly, and more severely than you expect, so now is the time to give your car a health-check before winter conditions take their toll.”

Mr Rodger suggests some easy tips to prepare your car:

  1. Make sure your windscreen wipers are in good condition and you regularly clean the inside of the windscreen.
  2. Top up your windscreen washer fluid with suitable anti-freeze screenwash and make sure your ice scraper and old cans of de-icer are up to the job. Ensure windscreen wipers are switched off when you start the ignition, as if they freeze in the ‘on’ position you risk blowing the fuse.
  3. Check your tyres thoroughly. The legal minimum for tyre tread in the UK is 1.6mm, but, for optimum safety, look for replacements if the depth is below 3mm. Tyres with less than 1mm of tread depth have one third the braking friction of one at the bare legal min of 1.6mm, and below 3mm the tyres skid resistance begins to decline rapidly.
  4. Check all lights. While someone observes the lights around the car, switch on each light one-by-one: headlights, sidelights, fog lights, indicators, brake lights, reversing lights, hazard warning lights and number plate lights. If alone, park by a reflective surface such as a garage door, illuminate all lights in sequence and look for the reflections.
  5. Pack an emergency kit in the boot. The IAM recommends a warm coat and a high visibility jacket, some food and water, a good pair of boots, de-icer and scraper, a torch, a spade and a mobile phone with a well-charged battery. It’s also a good idea to programme your breakdown provider's emergency number, and your own customer reference number into your phone.
  6. If you take any regular, essential medications, make sure you carry enough with you, should you get delayed.
Mr Rodger continued: “A recent survey* has found that ten out of 11 rural councils still have not managed to complete all the necessary road repairs after last winter’s severe weather, and it is likely that budget cuts will make things worse. If this problem is reflected across the country, having a well-maintained car, with particular attention to your tyres, is going to be even more important.”

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A three man British driving team in a Land Rover Discovery, led by adventurer Mac Mackenney, has smashed the London to Cape Town overland driving record by nearly two days. The 10,000 miles across 20 countries was achieved in 11 days and 14 hours and 11 minutes. The previous record had stood for almost 50 years.

The London to Cape Town event was one of the last great driving challenges taking the team through some of the most inhospitable areas and difficult road conditions to be found anywhere in the world. The overland attempt was dedicated to raising funds and generating awareness for Help for Heroes and was supported by Chevron Lubricants, with the company’s Havoline products being used throughout the drive to protect and lubricate the engine.

The three man team of Mac Mackenney, his brother Steve Mackenney and Chris Rawlings, started from the RAC Club in London’s Pall Mall on Saturday, 16th October and arrived at the AA building in the centre of Cape Town at 11.29 BST on Thursday, 28th October. The attempt was also supported by two patrons, Sir Ranulph Fiennes, OBE and Sir Stirling Moss OBE. Sir Stirling said, “Congratulations to Mac, Steve and Chris for breaking the 47 year old London to Cape Town record, an outstanding achievement by three adventurers who pushed the boundaries of driving endurance and won.”

The original 1963 record was set by Eric Jackson and Ken Chambers in a Ford Cortina GT and Eric, who is now retired, said, “I know how difficult the trip is and I have great admiration for Mac and the team and whilst I’d like to have kept the record for a lot longer I am delighted for Mac, Steve and Chris.”

Marketing Manager, Chevron Lubricants Europe, James Welchman, said, “Congratulations to the team on their success. Chevron is extremely proud to have been closely involved in this successful record attempt and to have supplied our Havoline products in what is probably the most arduous and demanding conditions for a vehicle.”

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  • Bold, powerful and confident all-new Ford Ranger revealed
  • More power, capability and features
  • New engines include Dagenham's 2.2-litre diesel
  • Six-speed automatic and manual transmissions
  • Exceptional towing capability and payload capacity
  • Smart technologies including Adaptive Load Control, Trailer Sway Control, Voice Control and the segment's first rearview camera system

The all-new Ford Ranger makes its worldwide debut today at the Australian International Motor Show in Sydney as the latest addition to a wave of global vehicles being introduced by Ford. Stephen Odell, chairman and CEO, Ford of Europe, said: "The new Ranger is an exciting and dynamic vehicle that will undoubtedly raise the bar in the pickup market. The scope of its capability and technology are further evidence of how powerful the One Ford initiative is in helping us globally to develop a whole range of all-new class-leading vehicles. We look forward to bringing new Ranger to European customers by 2012 and I am confident it will exceed their expectations."

From impressive gains in power and safety to exceptional towing capability, the all-new Ford Ranger emerges as a clear leader. It not only builds on the Ranger heritage of pickup capability, but will also give owners a spacious, comfortable and feature-filled interior, with a sophisticated driving experience.

Built on innovation, it boasts a list of technologies and features including a new rear-view camera system, Voice Control, Trailer Sway Control and Adaptive Load Control. The new Ranger will be available in three different cab body styles, 4x2 and 4x4 drivetrains, two ride heights and four series choices.

All-new model builds on strong heritage
The all-new Ford Ranger offers even more capability, but has also been transformed with a taut and muscular contemporary design that exudes strength and toughness. With an all-new chassis frame, front and rear suspension and steering system, Ranger delivers more payload and outstanding towing capability. It is powered by a choice of two new fuel-efficient state-of-the-art common rail Ford Duratorq TDCi diesels and new fuel-efficient six-speed automatic and manual transmissions. Add in more chassis and safety technologies, and the story of Ranger pickup leadership becomes as vivid as its powerful, purposeful stance.

"21st Century Tough" styling inside and out
The all-new Ford Ranger creates a bold and purposeful presence, with a fresh, contemporary exterior design that exudes Ford's famous pickup personality. Designers call its new look "21st Century Tough". Taut, toned muscularity and a bold, confident stance instantly signal the strength and capability of an ultra-modern pickup. Yet it also communicates a transformed, more sophisticated and refined style that appeals to a new generation of pickup owners.

“In many areas of the world, the role of Ranger has changed,” said Craig Metros, chief designer. “It still has to be a work vehicle, with a durable interior and the ability to carry a heavy payload, but it also serves a dual role with refinement, comfort and more consumer-friendly features topping the list for many buyers.” Three passengers can easily fit into the second row of the new Ranger Double Cab. It offers ample knee clearance and better foot clearance between the B-pillar and seat. That means getting in and out of the new Ranger has never been easier for rear-seat passengers.

To help reduce ownership costs with Ranger, especially at the fuel pump, a wide range of design features were optimised to improve fuel efficiency. Using the same leading-edge simulation technology employed by Formula One teams, aerodynamicists performed more than 1,000 full-vehicle aerodynamic simulations to perfect the shape of the vehicle. Engineers were able to demonstrate, for instance, that a hard line at the top of the bumper divided wind flow and lowered resistance. Similarly, this technology indicated that the backlight should be positioned more vertically, A-pillars optimised and a small spoiler be added to the top of the tailgate. The front air dam plays a major role in controlling airflow underneath the vehicle, which leads to a significant reduction in drag coefficient.

More muscle under the bonnet – two new engines
Ranger introduces new diesel engines:

  • A new Dagenham-built 2.2-litre Ford Duratorq TDCi I4 diesel engine with peak torque of 375Nm and power output of 110kW (150PS).
  • A highly responsive and efficient new 3.2-litre, Ford Duratorq TDCi I5 diesel engine with a powerful 470Nm of torque and power rated at 147kW (200PS).

Increased fuel economy, coupled with other advances to facilitate maintenance and serviceability, help reduce annual ownership cost. Transmissions and final drive ratios have been carefully matched to deliver exceptional acceleration, excellent fuel efficiency, towing and a quiet ride. The all-new Ranger four-wheel drive models are equipped with a well-proven electronically controlled transfer case that allows drivers to shift from 4x2 to 4x4 anytime via an electronic switch conveniently located on the console. If extra torque or additional downhill braking is needed, low range gearing can also be enabled.

New levels of ride quality and chassis control
With an entirely new chassis, new Ranger provides even more capability along with car-like comfort, reduced steering effort, more precise handling and better on-road stability.

Off-road performance has been improved with a stiffer frame, ground clearance of up to 232mm and driveline components that have been strategically mounted above the frame rail. Despite an increased 3,220mm wheelbase and wider track 1,560mm for the 4x4 model, and 1,590mm (front and rear) for the 4x2 model – the all-new Ranger's turning circle makes it easily manoeuvrable in parking and on narrow city streets. Its rack-and-pinion steering system has been thoroughly designed to provide robust performance while delivering more precise steering.

An entirely new front suspension, with coil-over-strut layout, allows for better tuning of the upper and lower wishbone design. The suspension set-up, while similar for two- and four-wheel drive models, has unique capabilities and has been tuned with specific damper valving and spring rates on all models to compensate for weight, centre of gravity, engine torque and drive distribution.

The rear also benefits from an entirely new suspension system, which provides a smooth, firm but comfortable ride, with a rear leaf suspension design that has been carefully tuned for a variety of road conditions while still delivering outstanding payload capacity. This also gives Ranger a firmly planted ride for high-speed driving on dirt roads with reduced sway and less vehicle “skate” on corrugated or rough surfaces.

The brake system has been developed to have excellent fade resistance particularly with maximum payload. While competitive systems start to fade and stopping distances increase, the Ranger is engineered to keep performing. For superior braking performance, Ranger will have as standard Ford’s Electronic Stability Program (ESP) system that includes four-wheel traction control, yaw control and roll-over mitigation.

Exceptional towing capacity and sure-footed grip and stability is ensured with the available Trailer Sway Mitigation and Adaptive Load Control. If a trailer begins to sway, brakes are selectively applied to slow down the vehicle-and-trailer combination. To ensure that Ranger maintains a stable ride when carrying full loads of cargo, Adaptive Load Control determines the payload and applies the necessary measures to maintain a straight and level ride. The all-new Ford Ranger offers new passive safety technologies, including the availability of side curtain airbags on all cab styles for the first time. Other new Ranger technologies include Rear Park Assist and new Rearview Camera system.

Payload capabilities
The cargo box of the new Double Cab is more than 100mm wider than before - 1,549mm long by 511mm high and with a maximum cargo width of 1,560mm. Volume is an impressive 1.21 cubic metres. Width between the wheel arches is 1,139mm on all models and special provisions are provided in the cargo box to place struts of lumber in pockets that are located above the wheel arch. This allows plywood or sheet rock to be stacked flat. Width at the rear tailgate opening, at the top of the box, is 1,330mm.

New Ranger will be manufactured at three sites with production ramp-up scheduled to begin next summer, firstly in Rayong, Thailand. Ford is also transforming plants in Argentina and South Africa for additional capacity. The new manufacturing strategy for the single global compact pickup platform will drive new levels of product commonality for the Ford Ranger all around the globe.

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Key points:

  • Dyno proven to gain 20 bhp & 52 lb.ft of torque
  • ‘U-connect’ plug and play for easy DIY installation of Unichip ECU
  • Fuel economy remains unaffected by Unichip conversion
Hugely popular in the UK and Europe thanks to it’s on road driving prowess and four wheel drive capabilities, Unichip Europe is delighted to announce the launch of a ‘U-Connect’ plug and play performance ECU upgrade for the 2.2-litre Land Rover Freelander 2 TD4.

Months of careful dyno and road testing has enabled Unichip Europe’s technicians to use the powerful and versatile Uni-Q piggyback ECU to fine tune the fuelling and turbo boost settings on the 2179cc, four cylinder, common rail Land Rover TD4 powerplant to deliver noticeable performance improvements.

Designed as a DIY fitment via its plug and play ‘U-Connect’ wiring loom, the Unichip is fitted (and removed) in minutes. It leaves no electronic footprint and is ‘invisible’ to main dealers during servicing. To ensure it is totally tamperproof, the ‘U-Connect’ unit can only be remapped by a qualified Unichip agent.

Post installation, the performance gains realised by the Unichip on the Land Rover Freelander 2 TD4 are significant. Peak power increases by 20 bhp over standard to a measured 180 bhp at 3164 rpm, while torque output rises by 52 lb.ft to 362lb.ft at just 2346 rpm.

In real world terms the Unichip performance advantage transforms the Freelander 2’s driving experience. The car feels livelier, more eager, smoother and pulls noticeably harder from low engine speeds thanks to the additional torque on tap. The extra torque not only translates into superior in-gear acceleration which enhances the Freelander’s overtaking abilities but also improves the car’s towing abilities.

In a climate of rising fuel prices, Land Rover Freelander 2 TD 4 owners will be pleased that this extra performance doesn’t detract from the car’s 42 mpg combined fuel economy. Tests have proven that thanks to a combination of the increased low speed torque and efficiencies realised by the refined Unichip Uni-Q ECU map, fuel economy is unaffected by the Unichip U-Connect package, with drivers actually reporting a 5-10% better fuel consumption compared to standard.

Available now directly from Unichip Europe, priced at £478.10 including VAT @ 17.5% and carrying part number PPLAN10.0, the Unichip U-Connect suits both manual and automatic transmission variants of the Land Rover Freelander TD4 produced from 2006 onwards.

For more details log onto www.unichipeurope.co.uk

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Summer in the UK is the perfect time to experience the outdoors, but too many of us are cooped up in offices up and down the country to spend time outside. This summer, everyone in the UK, Spain and Italy will be given the opportunity to go beyond their everyday lives and make the dream of the outdoors a reality.

Land Rover, together with longstanding conservation partner Biosphere Expeditions, is offering seven people across Europe the unique opportunity to win a place on an expedition to Namibia, Africa. As part of a team of researchers and scientists, the team will conduct vital research on the behaviour of big cats such as leopards and cheetahs.

During the two-week expedition, which begins in November 2010, the team will learn the skills needed to live in the bush, and may assist with capturing and collaring big cats so they can be tracked and monitored effectively. They will also work with local communities to create a sustainable future for all.

The competition, launched on 12th August 2010, requires entrants to upload a video demonstrating why they deserve a place on the expedition. An online voting system will allow videos to be ranked in order of popularity, following which 25 people will be shortlisted. The shortlisted 25 will then attend a final selection day, where the final five will be announced on 9th October at the Land Rover Experience Centre in Eastnor, South West England.

During the Land Rover Experience Day, the group will learn how to use a Land Rover across difficult terrain, preparing them for the African landscape. They will also learn how to use GPS navigation systems, enabling them to search for animals and then record information about the animals' behaviours.

Visit www.landrover.co.uk for further information and to apply to go beyond the everyday. Competition closes on 30th September 2010.

For more information, please contact Victoria Webster on 020 7025 7569 or email victoria.webster@grayling.com

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Amazing Land Rovers from blockbuster movies and hit TV shows will be attracting the crowds at this year’s LANDROVERmax! held at Stoneleigh Park from 28th to 30th August.

Transferring from the big screen to the showground is the Land Rover 110 used in Tomb Raider and driven by Angelina Jolie who played the amazing Lara Croft. While Land Rovers have featured in many films, including The Ipcress File, The Italian Job and Get Carter, Tomb Raider (2001) really put the world’s 4x4 in the limelight as Lara went in search of hidden treasure.

Also being shown is the dramatic City-Cab from Sylvester Stallone’s 1995 film, Judge Dredd. Based on the forward-control (cab over the engine as opposed to having a bonnet like conventional Land Rovers), 31 examples were made for the film, which was set in 2139. Featuring an all-new body design for the film, bodies were made from glassfibre and were built by Land Rover.

From the small screen is Buster – a 1986 110 owned by Top Gear presenter and Land Rover fanatic Richard Hammond. His example, which began life as a 3.5-litre V8, now runs a heavy-duty 4.5-litre V8 pumping out more than 200bhp, as well as running equally tough suspension. And if that V8 doesn’t offer enough of a soundtrack, there’s a mind-numbing sound system providing the tunes.

According to Richard, he estimates that he has blown £70,000 on it: "It cost more than a new Range Rover and is more expensive to run than a Ferrari Enzo ­ but I always drive it with a big grin on my face."

The biggest star of the show however is the SAS Desert Patrol 110 model, used by the British Army in Iraqi and Afghanistan campaigns. In theatres of war the Land Rover is a vital tool helping soldiers and they have served alongside military personnel down the decades, becoming well-loved for their reliability and strength.

Land Rover Max is open from 9am until 5.30pm. Day Tickets are available £10 for adults in advance and £14 on the day. Entry for children is free. Weekend tickets (covering the three show days but no camping) are £25 and available in advance only. Car parking is free and all show visitors receive a free show programme. Call the ticket and camping hotline on 020 7907 6329. Visit the website www.landrovermax.com for further updates.

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Suzuki GB is please to announce the Jimny 40th Anniversary site is now live. The site shows the history of the Jimny series since its launch in 1970 with the LJ10 model. The Jimny has achieved cumulative global sales to date of 2.48 million and is sold across 188 global markets. Archive information is available on the site on model background and specification with a range of photos of each model and can be accessed through the Suzuki web site.

When it was introduced, the Jimny was an affordable and lightweight but fully capable on and off road vehicle – as it remains today. It was powered back then by a 360cc two stroke engine and has evolved to meet the changing needs of customers while retaining its core values of lightness and fully fledged 4x4 capability.

The current Jimny was first introduced in 1998 and utilises a flexible 1.3-litre four cylinder engine, offering 85PS, official combined fuel consumption of 39.2mpg and CO2 emissions of 171g/km, making it one of the least polluting compact 4x4’s in its class. It is a neat a practical SUV which has developed a loyal following of customers over the 40 years who are appreciative of its characterful appearance.

Jimny is available from £10,995 for the SZ3 model and includes metallic paint, front fog lamps, roof rails and remote central locking as standard equipment.

Earlier this year, the RNLI (Royal National Lifeboat Institution) chose the Jimny to be based at beaches in the North West; Devon, Poole, Bournemouth and North Cornwall. 9 cars were supplied to the RNLI and are used for beach patrol work where conditions require a lightweight vehicle.

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The Help for Heroes Rally will be seeking fresh recruits at this year’s LANDROVERmax! for its next event in 2011. Participants from the 2010 inaugural event will be at Stoneleigh Park throughout the show, held from 28th to 30th August.

The UK’s leading Land Rover show sees the rally bringing together the best in British off-roaders with support for the UK’s military forces, currently seeing service throughout the world. Earlier this year 45 four-wheel drive vehicles took part in the initial 10-day, 2000-mile journey, which mixes travelling with military history. Those taking part raised £110,000 for the Help for Heroes charity, and in 2011 the organisers are hoping to top that figure.

Next year’s adventure, which starts at Salisbury Plain on 18 June, takes in French, Belgian, Dutch and German military sites and mixes fast road routes with off-roading, treasure hunts and challenges that demand mental agility as well as driving skills. Tulip notes, issued twice a day, guide participants to their next destination and the Rally is aimed at families, not just off-road enthusiasts or military historians.

Among the sites visited are those of the September 1944’s Operation Market Garden and the Battle of the Bulge, which began in December 1944 and finished in January 1945, during one of Europe’s coldest-ever winters.

“We want to make this a family event, not one for highly-modified vehicles,” says organizer Keith Bowen. “After using byways on Salisbury Plain we will all go to Portsmouth to embark on the ferry over to France. It will be a 2000 mile expedition and will travel through six countries in 11 days; concluding in Bavaria, Germany. It’s all about telling a story.”

The team is also hoping to offer passenger rides on the LANDROVERmax! off road course in exchange for donations to the worthwhile charity.

Land Rover Max is open from 9am until 5.30pm. Day Tickets are available £10 for adults in advance and £14 on the day. Entry for children is free. Weekend tickets (covering the three show days but no camping) are £25 and available in advance only. Car parking is free and all show visitors receive a free show programme. Call the ticket and camping hotline on 020 7907 6329. Visit the website www.landrovermax.com for further updates. For more details on the Help for Heroes Rally, visit www.h4hrally.co.uk

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July 2010
LANDROVERmax! is inviting enthusiasts to join them in celebrating the 40th anniversary of the iconic Range Rover with a spectacular convoy from the home of Land Rover at Gaydon to the showground at Stoneleigh Park, Warwickshire on the opening day of the event on Saturday 28th August.

The organisers are aiming to get at least one of every Range Rover model created in the convoy in order to mark this special occasion. Following a feast of bacon sandwiches, the owners and their vehicles will drive in a procession along a designated route which will end with a parade in the main arena.

Tributes will also be paid to one of the British engineering industry's biggest characters and the ‘father’ of the Range Rover, Charles Spencer ‘Spen’ King who died recently. It was his work on the original Range Rover which Spen will be best remembered. No other vehicle before had blended the Range Rover's all-round ability with such a sense of luxury, a combination that is as successful today as it was back in 1970.

Enthusiasts wanting to take part in the convoy should contact Alex Lowett on 0207 907 6329 or email alex_lowett@dennis.co.uk for further details and updates.

LANDROVERmax!, held from Saturday 28th to Monday 30th August, brings thousands of Land Rovers of every kind, trade stands, a popular Autojumble and an arena filled with parades of classic Land Rovers, demonstrations on skills such as winching masterclasses from Goodwinch, and entertaining live action.

As well as rare and modified Land Rovers, visitors will also get the opportunity to drive their own Land Rover on a superb off-road course that features an exciting and challenging route through dense woods and was originally designed by Land Rover. A one-hour driving session will cost just £12 and off-road marshals will be on hand to offer advice on how to handle the terrain.

And for those Landy lovers who can’t fit it all into one day, there are excellent camping and caravanning facilities on offer from Wednesday 25th August with discos and live entertainment over the weekend. Make the most of the Bank Holiday at a bargain rate, with family camping and caravanning pitch fees starting at £60 for the weekend, including show entrance tickets.

Land Rover Max is open from 9am until 5.30pm. Day Tickets are available £10 for adults in advance and £14 on the day. Entry for children in free. Weekend tickets (covering the three show days but no camping) are £25 and available in advance only. Car parking is free and all show visitors receive a free show programme. Call the ticket and camping hotline on 020 7907 6329. Visit the website www.landrovermax.com for further updates. The event is sponsored by Britpart and Polybush

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  • All-new RangeRover Evoque enters final-phase testing
  • Global test programme will cover millions of miles in extreme endurance conditions
  • It’s no secret: funky ‘camouflage’ wraps designed to introduce the new Range Rover Evoque to the world
  • Over 17,000 individual tests to be completed on all components and systems

The all-new Range Rover Evoque has entered its final phase of testing, with hundreds of prototype models dispatched around the globe for trial in the toughest climates and conditions. Land Rover is making no secret of the operation - its design team has fitted ten prototypes with funky camouflage wraps, to introduce the new car in ten key cities worldwide.

Ordinarily prototypes are disguised for discretion, but these ten are intended to be seen. The funky camouflage imagery is actually a GPS mapping trail of ten key cities for Evoque, with each vehicle saying ‘Hello’ to its city. It signals the eagerly awaited global launch of the new Evoque.

These unmissable vehicles represent London, New York, Sao Paulo, Paris, Milan, Madrid, Berlin, Sydney, Shanghai and Moscow and will all be spotted testing around the globe. They are just a small proportion of the hundreds of pre-production cars that will be rigorously evaluated over millions of miles to ensure the new Range Rover Evoque surpasses the highest standards of quality and reliability when it goes on sale in summer 2011.

Teams of engineers will travel to 20 countries to pit the Range Rover Evoque against the most extreme conditions on earth, ranging from the Arctic to the desert, from German Autobahns to Tokyo city traffic. Alongside the engineers, Land Rover is working with 120 unique component suppliers and carrying out in excess of 17,000 individual tests to examine every separate part and system. Like all Range Rovers, the new Evoque will have been proven against all the elements when it goes on sale next summer.

“The development stage is crucial in the year leading up to launching the car,” said Murray Dietsch, director of Land Rover programmes. “No stone is left unturned; we have a team of experienced and skilled engineers who will work to a tight schedule to ensure we have a top quality vehicle to offer our customers.”

The new Range Rover Evoque is the smallest, lightest and most fuel-efficient model the company has ever offered, and will be sold in 160 markets around the world. See www.helloevoque.com

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ALL-NEW RANGE ROVER EVOQUEThe Orangery, Kensington Palace, London 1st July 2010
The first official picture of the all-new compact Range Rover is released today, following an exclusive preview in London for guests attending a 40th birthday celebration of Range Rover held in partnership with VOGUE magazine*.

Named the Range Rover Evoque, this all-new coupé will join the Range Rover and Range Rover Sport line-up in the summer of 2011. It will be the smallest, lightest and most fuel efficient Range Rover ever produced. Customers have a choice of both a 4WD and a 2WD version, with a sub 130g/km CO2 demonstrating the Range Rover brand's commitment to environmental sustainability.

Phil Popham, managing director of Land Rover said: "Today is a very special occasion for Range Rover, not only are we celebrating 40 years of the brand, we are also demonstrating our exciting future by showing the all-new Range Rover Evoque. Range Rover is one of the most highly regarded and iconic vehicles in the history of motoring and has been a continuing success since we first introduced it in 1970. The all-new Range Rover Evoque, is an important step for the future continued success and growth of the brand. Customers can be confident that the new car will be premium, luxurious and just as special as the other Range Rover models. Its sporting looks and unique qualities will open the brand to a new group of customers who may not have considered a Range Rover product before.

"The all-new Range Rover Evoque will be built at our multi-award winning plant in Halewood, creating 1,000 new jobs in the Merseyside area, a fantastic boost to the UK economy. The Halewood plant has a reputation for excellence and quality and is recognised throughout the industry as a leader in Lean Manufacturing.

"The all-new Range Rover Evoque is a true global car and will be sold in over 160 countries. It was important to give the car a name that was instantly recognisable through language and cultural boundaries throughout the world. We wanted to create a new name which was innovative and different. A name which implies exclusivity and arouses emotions. Evoque is cosmopolitan and cross-continental, sophisticated and matches the car's urban elegance," he added.

Gerry McGovern, Land Rover design director said: "The Range Rover is an iconic design that has stood the test of time and it's not difficult to see why. Like the current version, the original Range Rover is such a simple and memorable shape that is easily recognisable.

"The all-new Range Rover Evoque marks a bold evolution of Range Rover design, providing customers with a desirable, premium and compact car like SUV. In 2008 we introduced the LRX concept car: after a positive reception worldwide, the natural step for the business was to turn the LRX concept car into reality. Tonight we wanted to show the world that we have stayed true to our word and delivered a car that completely represents the spirit of the LRX concept.

"The all-new Range Rover Evoque will resonate with customers on an emotional level. Its unique silhouette accentuated by the distinctive falling roof and dramatic rising waistline creates a modern and relevant execution of the familiar Range Rover design language. This car makes a powerful statement of the Range Rover's brand intent to appeal to a wider audience," he added.

The all-new Range Rover Evoque will make its global public debut at the Paris Motor Show at the end of September and will go on sale from next summer.

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